Associations
Elevate, energize and inspire your members to the next level of engagement & impact.
In today’s changing association world, your members are under unrelenting pressure to deliver value, adapt to member needs, and keep engagement high across their membership.
That’s why state and national associations turn to top motivational keynote speakers like Juan Bendana to ignite confidence and engagement when it matters most. Each year, Juan empowers professionals across associations, members, volunteers, boards, chapter leaders, and executive teams, to lead with clarity, communicate with conviction, and navigate constant change with confidence. As one of the most requested corporate motivational speakers and leadership keynote speakers, he delivers high-impact experiences that help association audiences stay focused, energized, and ready for whatever their industry and membership need to thrive.
-
![logo]()
If you are looking for an engaging, inspirational speaker with a message tailored to your audience, then select Juan. He listens and he delivers.
He was interested in what we wanted from his keynote, and he delivered on that content. His pre-event call was excellent and we knew his contagious energy was going to be a great fit for our conference attendees. A few comments from our conference attendee evaluations were – invigorating, inspirational, meaningful, impactful, a real life message with humor and impact. For our opening keynote, he was just what we were looking for and more.
Eleanor Warmack, CPRP, CAE
Chief Executive Officer, Florida Recreation and Park Association
Topics designed for Associations
Engage your audience with an unforgettable experience filled with energy, humor and actionable performance insights.
Based on his work with countless associations, here are Juan’s most requested speaking topics:
01
Lead Through Change: Uncertain Times Demand More Leaders
People aren’t speaking up. They’re holding back, second-guessing, playing it safe, while everything in today’s association landscape demands boldness, clarity, and presence. In this keynote, motivational keynote speaker Juan Bendana equips association leaders and teams with the tools to break through hesitation and lead with unshakable confidence for their members.
Backed by research with over 250,000 leaders, Juan delivers practical strategies to navigate rapid change—turning shifting member needs and industry disruption into transformational momentum. Through powerful stories, humor, and real-world frameworks, this keynote fuels performance, adaptability, and breakthrough leadership in a fast-evolving association landscape. Perfect for annual conferences, leadership retreats, professional development days, and associations navigating constant change.
Takeaways:
Show up with confidence in the era of technological disruption and industry uncertainty
Reignite the motivation and mindset for growth and sustained member engagement
Learn actionable tools to boost engagement and move beyond ideas into client-focused action
02
The Confidence Cycle: The Secret for Everyday Engagement and Motivation
In a world where self-doubt and change are relentless, Juan Bendana helps associations turn uncertainty into an opportunity for personal and professional growth. Based on his groundbreaking book Confident By Choice, this high-energy keynote equips audiences with the tools to build unshakable confidence, overcome imposter syndrome, and cultivate a growth mindset in the moments where engagement and member trust matter most.
Through powerful stories, humor, and actionable takeaways, Juan inspires your people to break through mental barriers, reignite motivation for their work (and life!), and step into bold, aligned action. Perfect for associations navigating industry change, seeking momentum, and ready to unlock their next level of member engagement, growth, and sustained performance.
Takeaways:
Develop the growth mindset for everyday confidence and courage
Learn how to leverage their own psychology for higher member engagement
Take charge of how they authentically show up in the changing association landscape
03
Make Confidence Your Competitive Advantage: High-Performance Mindset for Next Level Results
In a world where expectations are rising and motivation is dropping, most leaders struggle to stay engaged with their goals. Unlocking the next level of performance requires more than just ambition; it demands action. Confidence isn’t just a feel-good trait, it’s your associations ultimate competitive edge.
With a track record of working with associations like NACS, FRPA, TSAE, YPO, NAA, SIMA, PMI, and countless others, Juan delivers an energizing keynote that empowers leaders to set clear and actionable goals, turning today’s barriers into tomorrow’s breakthroughs. Backed by his proven framework, audiences walk away ready to raise the bar, take aligned action, and achieve more than they thought possible. Ideal for annual conferences, leadership summits, and high-performance association teams looking to achieve lasting results.
Takeaways:
Boldly move through a changing world with unwavering confidence and engagement
Identify the barriers to growth and set clear goals to move through them as a team
Develop the mindset to deliver extraordinary results for members that last
Energize and inspire your audience with an unforgettable experience.
Trusted by the world’s leading Associations:
What makes Juan different?
For attendees, Juan is more than just a speaker. He’s the steady voice association professionals crave in a world of constant change, the friend who gives them hope for a better future. His engaging style, humor, and subject-matter expertise create a truly unforgettable experience for annual conferences, teams, and leadership events across every industry.
With a decade of experience working with 700+ audiences, Juan has seen it all. From boardrooms of 25 C-suite executives to a stadium of 33,000 association members, he has spent his entire career obsessing over delivering world-class experiences that inspire confidence, elevate performance, and drive meaningful results for associations globally.
So what are you waiting for? Book Juan Bendana for your next event!
Contact our team now to schedule Juan and lock in the date.
63%
of people experience impostor syndrome, where they doubt their accomplishments
55%
of employers see self-confidence as the most important soft skill in hiring.
76%
of leaders say lack of confidence is the biggest barrier to selling their services effectively.
Get My 5-Part Confidence Masterclass
Plus get access to a weekly dose of inspiration and energy, delivered right to your inbox!