
Confident
by choice
Uncertain times demand more certain people.
Keynote Speaker, Author, and Trusted Advisor to Olympians, Actors, Grammy Award-Winning Artists and Fortune 100 CEOs




















Hi! I’m Juan Bendana
A Speaker, Best-Selling Author and Walking Shot of Espresso
I get to help Olympians, Grammy Award-winning artists, actors, CEOs and Fortune 100 leaders develop unwavering confidence to take their lives and careers to the next level.
Whether it’s a board room of 25 or a stadium of 25,000, I have dedicated my life to helping people overcome self-doubt, break-through limiting beliefs and tap into the authenticity they deserve. My purpose is to help you develop the courage to achieve your most daring goals.
I believe we are all meant to show up as our best but at times, life gets in the way. Doubt. Uncertainty. Fear. Change. The goal isn’t to avoid the obstacles. It’s to move through them anyway.

Juan is the antidote to the fear and uncertainty that comes with organizational transformation.
“As a senior leader of a large organization, I have had the opportunity to hear many of the world’s great speakers. Juan has been the only one to hit home on likely the most important topic for leaders today, confidence.”
Marty Minshull, CFP Senior Vice President
It’s time to believe in a better future.
In a world of relentless change, waiting for stability is no longer an option—we must create it within ourselves.
The pace of disruption is accelerating, challenging organizations and individuals to adapt faster than ever. Leadership and confidence expert Juan Bendana helps individuals & teams build unshakable confidence, take aligned action and unlock extraordinary growth both personally & professionally by equipping them with the mindset, tools, and habits to break through uncertainty so they can perform at the highest level when it matters most.
Why Confidence Matters?
Problem solving, innovation and leadership
Confident employees are more likely to proactively solve problems, speak up with ideas, and take calculated risks—traits essential for innovation and leadership.
Lower stress and burnout, and greater resilience
Higher self-confidence was linked to lower stress and burnout, and greater resilience. When people feel capable, they’re more engaged and energized at work.
Confident leaders create confident teams
When leaders model confidence, it positively influences team morale, trust, and performance. When a leader shows belief in the team, overall performance improves.

Energize and inspire your audience to unlock their full potential.

Best-Selling Book
What if you could summon genuine confidence anytime you need it?
Being happier, building better relationships, overcoming fear: the missing link between you and everything you want to achieve is self-confidence. The problem? Confidence is hard to build, and even when we do, it often feels temporary and forced.
After years of research and working with over 250,000 individuals, Juan uncovered a repeatable system for building unwavering confidence, break through fear, and live an inspired life with a practical, research-backed framework that transforms small steps into big changes.
translated into 4 languages!
Keynote Topics
Engaging keynotes that ignite sustainable growth and momentum, here's what Juan can bring to your stage:
01
Grow Through Change: Uncertain Times Demand More Leaders
People aren’t speaking up. They’re holding back, second-guessing, playing it safe—while everything around them demands boldness, clarity, and presence. In this keynote, Juan Bendana gives leaders the tools to break through hesitation and lead with unshakable confidence. Ideal for leadership conferences, employee development days and teams navigating change.
02
The Confidence Cycle: The Secret for Everyday Engagement and Motivation
In a world where self-doubt and change are relentless, Juan Bendana helps teams turn uncertainty into an opportunity for personal and professional growth. Juan inspires your people to break through mental barriers, reignite motivation for their work (and life!), and step into bold, aligned action. Perfect for organizations navigating change, craving momentum, and ready to unlock their next level of growth and performance.
03
Make Confidence Your Competitive Advantage: High-Performance Mindset for Next Level Results
In a world where expectations are rising and motivation is dropping, most leaders struggle to stay engaged with their goals. Unlocking the next level performance requires more than just ambition; it demands action. Juan delivers an energizing keynote that empowers leaders to walk away ready to raise the bar, take aligned action, and achieve more than they thought possible. Ideal for sales kick-offs, annual meetings, and high-performance teams looking to achieve lasting results.
You’re In Good Company:
Organizations aren’t just navigating change–they’re being shaped by it.
To solve tomorrow’s problems, we must show up with confidence today.
In the era of A.I. and rapid uncertainty, waiting for stability is no longer an option, we must create it within ourselves. Today’s disruptive landscape demands leaders that will blaze a path forward with courage and commitment.
More than ever, people need confidence–confidence to adapt, to be resilient, and to transform change into a catalyst for growth.

85%
Of people identify with having low self-confidence.
53%
Of adults feel their self-confidence is worse since the pandemic.
6.8M
Employees are underperforming at work due to low self-confidence.

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